About The Chic Stylist

Julie Daniel

Who is the Chic Stylist

Julie Daniel is the founder of The Chic Stylist, a Kent based Personal Branding & Style Coachingservice to professional clients in London and the South East.

Julie, formally a Senior Executive in the corporate Civil Service, made the life changing decision in her thirties to follow her passion.  She launched her own business to help clients transform their lives through the combination of powerful confidence coaching and the art of personal styling.

Julie fully appreciates the connection between the mind and body and that the inner and outer self powerfully affect each other. By offering a truly holistic, confidence-boosting style service, she inspires clients to improve their self-image and mindset, exploring beyond the surface layer.

Julie says

“My corporate career gave me a full appreciation of why personal branding and projecting the right image is so important to making the right impression, feeling super confident and being very successful in not just a professional career but in personal everyday life”

Professionally trained and certified by The Style Coaching Institute™, Julie has proficient NLP Coaching skills from training with The NLP School and is a member of the international StyleMeDivine Business Academy™. With more than 15 years personal styling experience she has proudly witnessed individuals exude greater confidence, more presence and express their best, authentic self.

She has her own unequivocal style described as simply ‘Chic’ and inspires and empowers professional women to ‘Unleash their own inner Chic’.

Book your session with The Chic Stylist today and let her help you to transform your life.


Press & Praise

Thank you for an amazing experience yesterday Julie! I’m so thrilled with our communications from beginning to end. The understanding of my needs was absolutely amazing, the outfits that were prepared ahead of our meeting totally wowed me!! I’m blown away at how you could assess suitability of outfits from a form completion and a phone conversation…

I stepped out of my comfort zone as shops are always a little daunting and I never know or understand what I would be able to wear myself!!

Fabulous experience as I look at my clothes I have 40 combinations of outfits from 15 items – Julie this has been a life changing experience and I’m deeply honoured our paths crossed

Mel Smith

Property Entrepreneur

When I first started the consultations with Julie I was extremely nervous and clearly had issues about my self image. Julie put me at ease, encouraged me to look at my mind set and found solutions which built my confidence.  The prospect of the shopping trip was also quite daunting but again Julie put me at ease, helped me pick some items which I wouldn’t have chosen on my own and I have to say I loved the whole experience. I would highly recommend Julie for a make-over or wardrobe update. Her passion and knowledge shines through.

Sally Marshall

Business Coach – Steer your business

I recently have had the pleasure to meet Julie the Chic Stylist . I can only say it was an amazing experience. Julie is so passionate and this comes through in her advice and she has a great talent to share.I am a busy business women but didn’t really feel I understood what suited me .Julie has taught me so much. I now understand what style I am, what colours suit me and what types of clothes suit my body shape the best. We had a session sorting out my wardrobe and it was a wonderful feeling to get rid of clothes that didn’t suit me! I would not hesitate to recommend you to Julie if you want to change your look, feel more confident, or learn what looks good on you! Thank you Julie you have a great gift for styling.


Holistic Health and Beauty business Owner

We had an amazing time at The Chic Stylist event! So informative and enlightening; we learnt so much about our own personal styles & body shapes as well as what we should be wearing and how to put items together. Julie was bubbly and energetic and made sure the evening was fun and interactive. We highly recommend a session with The Chic Stylist! Thank you Julie.

The Granary Spa


Your client was such a lucky lady to have you as her style coach and made such great progress working with you. Her new make-up made such an incredible difference! Everything you chose ticked the right natural style personality and was comfortable for her. Her new style is one that she would be totally confident with and also one that she can build on. You have helped her turn a major corner with every aspect of her image, wardrobe, shopping, grooming, confidence … inner and outer! She certainly was looking younger, fresher and happier! I can just imagine her confident body language during a photo shoot after your help! I was so impressed with your holistic approach Julie, you left no stone unturned and addressed every style challenge from various angles, perfect! You’re a stunning Style Coach.

Tracey Redmond

Style Coaching Institute CEO

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